including human resources, marketing, accounting and finance and information management and critically analyse strategic commercial behaviour. On a more practical level, you will be able to: use appropriate IT business applications to support analysis and enhance reporting, utilise appropriate qualitative and quantitative techniques to analyse a range of issues, plan and execute research projects and effectively communicate results at whatever level is appropriate to the audience.

Our course is about preparing you for the world of business, which means not just giving you the skills that are in use today, but developing you intellectually so that you can not only experience intellectual growth after graduation but also stay abreast of the fast changing commercial environment.